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We’ve found that the sweet spot when starting Google Ads is at least $150 a day. This lets us put in place 2 foundational campaigns: a Growth Campaign targeting those who are actively seeking your products; and a Awareness Campaign finding people who are your desired audience, who aren’t actively seeking your products. Using this we’re able to help you scale up, and increase the budget alongside it.

Clicks vary in price based on competition. Our aim is to direct traffic that will convert, this is why we bid on profit, instead of revenue. If a click is too expensive, we’ll likely pause it until it becomes worthwhile for us.

Here’s where this gets awesome. If necessary we can run a brand protection campaign, this is a strategy to stop competitors from bidding on your brand and stealing the first page spot from you. What makes this strategy so great is that we can take this a step further and utilise any trademarks you have to prevent anyone from bidding on branded keywords.

Google has an incredibly far reach. Not only is it the search engine that almost everyone uses, but it has a network of websites and search engines at it’s disposal.

This means we can quite literally target almost all of the internet using our Growth ads which are focused on search, and our awareness ads which are focused on appearing in place.

We can nurture your audience by showing them ads on their favorite websites, in their emails, when they’re using YouTube. They’ll see you everywhere.

If you ever released a new product or have a promotion running, that’s where we can help you find that liquid gold.

Yes. Our Adwords specialists have encountered accounts with this issue, despite Google's best efforts to prevent click fraud and block irrelevant clicks. This is a major concern for business owners, particularly in industries where the cost per click is higher and competition is greater.

Reach Giant has formed partnerships with the most effective click fraud protection systems in the world. In addition to IP addresses, our software identifies device IDs, click-bots, proxy servers, and subsequent user behavior on your website. This increases the campaign's effectiveness and the return on investment. It also provides peace of mind when launching new campaigns, as you can rest assured that the clicks you are paying for are coming from humans.

Google Ads helps businesses reach their audience. They do this by placing ads on websites, and in search engines, that only charge a business if someone clicks.

As awesome, and as easy as that sounds. It’s not always as straight forward. A lot of people fall into feeling like Google Ads don’t work, and they feel like they’re just making donations to Google.

This is because everything from the keywords, to the ad copy, to the blacklisted search terms are all going to effect how successful the account is.

Google Ads also enables businesses to target specific audiences based on factors such as geographic location, language, device type, and user behavior. For example, a business might target people who are located in a specific city, speak a particular language, or have previously visited their website.

When someone searches for a keyword that an advertiser has bid on, Google's algorithm evaluates various factors such as the relevance of the ad, the quality of the landing page, and the bid amount to determine which ads will be displayed on the search results page. The ads that are deemed most relevant and useful to the searcher are typically displayed at the top of the page.

Google Ads provides several metrics that can be used to measure the success of your campaigns, including click-through rate (this shows how engaging our ads our), conversion rate (this shows how many people are purchasing), and we take it a step further by implementing conversion value tracking. It’s rare to see this be done in anyway other than sharing revenue made from ads, but we understand this isn’t a good metric. The ads could have a 2x in terms of revenue, but might be making a net negative when it comes to profit. For this reason we not only bid on profit, but show exactly how much profit your ads are making.

Yes, each industry has its unique characteristics and requirements, so we'll work closely with you to determine the most suitable starting point for your Google Ads campaigns. And the good news is that Google Ads is flexible enough to accommodate small budgets as well. You can set a daily budget for your campaigns and modify it as needed based on your campaign's performance and goals.